It is – safety is comprised of a set of innate traits that all people share. For this reason, measuring these internal safety traits is not only possible, but it also delivers accurate predictions on future safety behaviors. The results of our SafetyDNA Assessment help to explain an individual’s natural tendencies and behaviors in situations that have inherent risk. We take great pride in the scientific rigor of our psychometric assessments, which have been validated and shown to be accurate predictors of workplace safety behavior and outcomes.[Validity, which is a measure of assessment accuracy, refers to the appropriateness, meaningfulness and usefulness of the inferences made from test scores.]
The SafetyDNA Assessment and Development Program is a groundbreaking experience that elevates safety beyond conventional trainings, to focus on internal safety. Today, most safety initiatives focus on external safety, such as P.P.E. and compliance training. However, the true potential for improvement in employee safety is understanding what is transpiring “between the ears.” All employees possess internal safety traits, or SafetyDNA, that influence their safety behavior on the job. Through the experiential learning of this process, participants experience how their unique SafetyDNA impacts their safety behavior. Included is a 30-minute online SafetyDNA Assessment, followed by a 60-minute online training course. The Program includes several components to promote sustainability, including mobile-enabled adaptive learning technology as well as customized aids and visuals that tie an employee’s SafetyDNA profile to the unique tasks and hazards which they encounter at their worksite.
The Program’s purpose is to help organizations improve employee safety through greater self-awareness and personalized behavioral change. This is made possible through the power of validated psychological assessments that are highly predictive of safety behavior. By focusing on each employee’s own safety traits, or SafetyDNA, the Program transforms safety into a personal experience for all. Included are all the tools needed to sustain the program and integrate its components into a broader safety management system.
The Program focuses on an important factor of injury prevention – the role that our psychological traits play in terms of shaping our safety behavior.
The Program delivers personalized results with unique insights, engaging with employees on an individual and personal level.
The Program includes a comprehensive online assessment that has been scientifically validated; it is highly predictive of safety incidents and injury severity, regardless of industry. This ensures that the results of the Assessments deliver useful and accurate recommendations to all employees.
The Program sets up a long-term framework, enabling the sustainability of your safety development efforts over time.
The Program is flexible and time-efficient, providing a fast-paced assessment and learning experience that can be accessed from any location.
PSI’s team of Industrial-Organizational Psychologists has spent decades researching the psychological traits that underlie safety behavior. SafetyDNA is the groundbreaking concept they developed as a result of this research. It refers to the innate psychological traits that are consistently related to injuries, incidents and at-risk behavior. These specific characteristics can be grouped under four key traits:
- Control: extent you believe you control future consequences through current actions, as well as control of emotions
- Awareness: extent you see and remember your surroundings, especially when doing multiple tasks
- Rules: degree you follow versus bend rules, especially ones you don’t like
- Caution: level of discomfort you feel with risk-taking, combined with impulsivity
While these traits are universal, everyone possesses each trait to a different extent. This means that, for instance, while everyone naturally understands the concept of Control, some are more inclined to exercise Control in their day-to-day choices than others. This doesn’t mean that those who are at-risk in any one of those traits are forever exposed to the risks associated with that trait; it simply implies that it will take an intentional effort on their end to avoid exposures associated with this trait. For instance, an employee with an at-risk Rules profile will have to pay closer attention to his actions when climbing a tall ladder than others may, in order to limit his personal risk. An individual’s SafetyDNA Profile conveys this information and informs the individual of potential risks based on natural inclinations. This way, your team members have the information they need in order to reduce their personal exposure to risk in any situation.
While SafetyDNA provides insights into one’s internal safety traits, TaskDNA reveals which trait is most important for an employee to safely complete a task. Specifically, TaskDNA shows the amount and type of psychological risk associated with a task. This is important because the risk associated with each task is unique. Some tasks have a higher risk exposure than others, such as hammering a nail or operating a forklift. The red quadrant (Awareness, on the right) alerts employees of the primary risk exposure area associated with one specific task. The other gray quadrants (Control, Caution and Rules) represent the secondary risk exposures of that same task.
SafetyDNA and TaskDNA equip all employees to understand their risk exposures as they go about their daily tasks. Using their personal SafetyDNA as a reference, workers decode the changing risk exposures, represented by TaskDNA graphics, in their work environments. Working together, SafetyDNA and TaskDNA make safety personal to help employees understand and notice the hidden risks in their workplace. This is important, as the risk levels vary from person to person. While the task is the same for all workers, the risk is higher for one who has a higher risk profile in the key Safety Factor for that task. For this reason, comparing the primary risk factor (on TaskDNA) with one’s personal SafetyDNA rating in that factor is essential to improve personal safety.
The SafetyDNA Assessment is at the heart of the SafetyDNA Program. Our 30-minute, interactive online assessment is an engaging experience and a validated predictor of safety behavior. Once participants complete the assessment, they receive their results in an easy-to-understand rating for each trait.
The SafetyDNA Profile is the feedback generated for each one of your employees from the SafetyDNA Assessment. An individual’s SafetyDNA Profile is the heart of the Program: it shows your employees their relative standing on each of the SafetyDNA traits, and how their profile impacts their safety in different situations. A careful review of this easy-to-understand report will create a new and lasting approach to safety – one that empowers employees to manage their own safety.
The SafetyDNA Online Training provides personal feedback based on Assessment results in a 60-minute online experience. This Course focuses on giving all workers an in-depth understanding of their individual safety traits and actionable recommendations on how to improve their safety behaviors on the job. This interactive course uses advanced online training including simulations, expert videos, narration, and many more features.
The SafetyDNA Toolkit is a selection of various tools you need for your workforce to be safe, every day. The items of the Toolkit are the sustainability pieces of the Program – ensuring that the SafetyDNA and TaskDNA concepts are fresh in your workers’ minds day after day. The SafetyDNA Toolkit includes the following pieces:
- SafetyDNA Adaptive Learning & Reinforcement System
- TaskDNA Posters and Graphics
- TaskDNA Toolbox Cards
- SafetyDNA Job Safety Analysis Form
- SafetyDNA Incident Investigation Form
This Program is designed to assess individuals’ safety traits thoroughly; it can be used for individuals at all levels of your organizations. If you’re looking to extend this Program to individuals in leadership roles, such as supervisors and managers, consider the SafetyDNA for Leaders Program. The Leadership Program encompasses a few additional units: while still including the core foundational safety assessment and training, it adds an individualized analysis of your workers’ safety leadership styles, in-person workshops and coaching sessions.